Soft Drinks Global Market Overview
Global Soft Drinks Revenue:
In 2020, the
global revenue of soft drinks equals to $646,642 and is expected to increase to
$834,743 in 2023. The highest revenue was generated in the United States with
the amount of $201,103 million dollars in 2020. The soft drinks market’s CAGR
is also expected to grow by 8.9% annually.
Global Revenue Growth:
In 2020, both the
carbonated soft drinks and non-carbonated soft drinks are decreasing in revenue
growth. It is lower than the other years due to the Covid-19 pandemic. In 2023,
the carbonated soft drinks are positive and increased to 5.09% from -10.56%.
The non-carbonated soft drinks also increased to 6.35% from -6.28% in 2023.
Global Average Price Per Capita:
In 2020, the total
average price per capita for both carbonated and non-carbonated soft drinks
equals to $86.88. In 2023, the total average price per capita is expected to be
$109.05. The average price per capita increases every year because it is
expected that individuals would drink more soft drinks year after year.
Global Average Volume Per Capita:
The amount of
carbonated soft drinks that individuals consume is 26.5 liters in 2020 and
expected to be 28.26 liters in 2023. The amount of non-carbonated soft drinks
that individuals consume is 18.72 liters in 2020 and expected to be 20.67
liters in 2023. Individuals consume more soft drinks by the years in which
allows the soft drinks market to steadily increase.
US Soft Drinks Revenue:
In 2020, the
United States has the highest revenue in the soft drinks market that amounts to
$201,103 million US dollars. The soft drinks revenue is expected to grow slowly
year after year. It is fairly low in the year 2020 due to the Covid-19 pandemic but
the market will slowly recover. In 2023, the revenue generated in the United
States will increase to $257,133 million USD.
US Revenue Growth:
The soft drinks market
revenue growth is deteriorating in 2020 as the total growth is -18.06 due to
the Covid-19 pandemic. The carbonated soft drinks are -18.21% and the
non-carbonated soft drinks are -17.76%. The revenue growth will return back to
normal in 2021 and in 2023 the total revenue growth will increase to 3.55%. The
carbonated soft drinks revenue growth is 3.24% in 2023 and the non-carbonated
soft drinks will equal to 4.16% revenue growth.
US Average Revenue Per Capita:
In the United
States, soft drinks are one of the top non-alcoholic beverages that individuals
drink on a daily basis. In 2020, the average revenue that each individual put
into soft drinks are equalled to $607.56 US dollars. The average revenue
increases slowly throughout the years as it will be $763.73 US dollars in 2023.
US Average Volume Per Capita:
In the United
States, each individual consumes 148.99 liters of carbonated soft drinks in
2020 and 50.19 liters of non-carbonated soft drinks. In 2023, 156.24 liters of
carbonated soft drinks are consumed and 53.85 liters of non-carbonated soft
drinks are consumed.
Top 15 Exporters: In USD
1. Austria: $3.1 billion
2. Germany: $2 billion
3. Netherlands: $1.9 billion
4. Switzerland: $1.8 billion
5. Thailand: $1.4 billion
6. United States: $1.2 billion
7. Belgium: $919.2 million
8. France: $838.9 million
9. United Kingdom: $596.8 million
10. Italy: $566.9 million
11. Poland: $531.5 million
12. South Korea: $469.5 million
13. Mexico: $448.6 million
14. Denmark: $428.7 million
15. Spain: $368.5 million
*No importers were found but the United States are the top importers of soft drinks because they generate the
highest soft drinks revenue.
US Soft Drink Trends:
Millennials in the
United States are looking for soft drinks that are more beneficial to their
body than simply a hydration beverage. For example, vitamin water, energy
drinks, and fermented beverages are more popular within the millennial
population. Some other soft drink trends include collagen-infused protein water
or vitamin water because it is beneficial for their skin, hair, and nail
health. Fermented drinks like Kombucha are also popular due to high probiotics
that are beneficial to the gut’s health.
The top two soft
drinks company Coca Cola and PepsiCo are also following trends as they
introduce new products that enhance personalization for each individual to
reach their beverage intake. There are also new products that are full of
health benefits, like Vitamin water and new caffeine beverages.
About us
Global Marketing Associates has been helping food and beverage companies expand globally for over 15 years. Contact us for a free consultation to learn more about how we can help your company grow export sales.
Email: bthomas@globalmarketing1.com
Main Website: www.globalmarketing1.com
Food Export Market: www.foodexportmarket.com
Email: bthomas@globalmarketing1.com
Main Website: www.globalmarketing1.com
Food Export Market: www.foodexportmarket.com
Resources:
Dairy export prediction by WTO trade sps measures
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